YouTube Shorts invade the biggest screen in your home

YouTube Shorts, the vertical, short-form, and very TikTok-like YouTube video format is now making its way to TV screens.

The sixty-second clips have been wildly successful for YouTube. Sunder Pichai, CEO of YouTube’s parent company Alphabet, revealed earlier this year that Shorts get over a billion views daily (opens in new tab). Quick to capitalize on it, the developers have been pumping out new features for Shorts (opens in new tab) to expand its capabilities. So, a leap to the TV screens is a logical next step but, according to the official announcement (opens in new tab)the move wasn’t so simple.

Leave a Reply

Your email address will not be published. Required fields are marked *